Bitter battle over your privacy is brewing between Apple and other Silicon Valley giants by The ONME Network

Bitter battle over your privacy is brewing between Apple and other Silicon Valley giants by The ONME Network

https://vimeo.com/517638418

The billion-dollar tech company Apple has begun introducing software that prevents companies from tracking their customers and collecting large amounts of data from people who use their products. With iOS 14, its latest software update, Apple users will have to allow developers to use their data for advertising or other marketing research. Apple’s decision, which falls in line with a broad consumer privacy overhaul the company calls App Tracking Transparency (ATT). It follows the passing of Proposition 24 in California, which expanded consumer privacy protections in the state. Under Prop 24, California will take steps to raise the barriers for companies to access online users’ information in California and set up an agency to enforce those restrictions.

Uploaded 2021-02-27T23:28:44.000Z Aerials and Satellites Wakefield